Designers’ Room 2013

Now in its’12th year, the Designers' Room 2013 project has been organized annually since 2002 by Thailand Institute of Design and Innovation Promotion, Department of International Trade Promotion, Ministry of Commerce. The project’s objective is to offer Thai fashion designers to develop their capabilities and have an opportunities to export as well as acquire experience in marketing to export. In addition, promotion of their brands will help them become internationally accepted which will, in turn boost the country’s image as a fashion leader in Asia.

Most designers who have participated in this project have succeeded in creating brands that are well accepted in both local and international market. Their success is in part thanks to the project’s focus on marketing strategies and the knowledge on how to design for export which sees specialists being invited to share their experience and give advice to participants. This year, there are a total of 33 brands selected to join the project. The designers will receive support from the Department of International Trade Promotion in terms of knowledge, publicity and marketing activities both locally and overseas so that the potential of Thai fashion designers is recognized in the global market as stated the project’s objective.